Creative and Ideological Business Approach

Mosquito: It’s obvious. It is important to allow time for creativity and ideologies. In general, the industry’s biggest problem is the ridiculously short deadlines clients set for reasons. This is something we can discuss for hours. Len: No. Everyone is motivated until they meet others who don’t want to be a brand or stand out from their competition. Agencies usually handle the “ideological” portion of a project. It would be fascinating to see a project from an agency that doesn’t want to become a major brand. Are you a regular participant in contests? Do you see it as a requirement for success in the market or […]